Edmonton, Alberta, Canada — Bruce Kirkland has been part of Lexus of Edmonton since its founding in 2004, taking on the role of President & CEO in January 2020. A graduate of the University of Alberta with a Bachelor of Education, Bruce has led with a people-first approach rooted in his values of lifelong learning, teamwork, and service. Featured on the X5 Management Podcast Series, he has spoken widely about customer service, productivity, profitability, and the importance of leadership in building thriving organizations.
Under his leadership, Lexus of Edmonton has become a benchmark for luxury automotive excellence, consistently ranking at the top for customer satisfaction and product quality. The dealership’s diverse team delivers services in 12 languages, including Chinese, Arabic, Punjabi, and Ukrainian, reflecting the inclusivity and accessibility that define its culture. Beyond business success, Lexus of Edmonton is deeply committed to philanthropy, sponsoring numerous charities and nonprofit organizations including Easter Seals of Alberta, the Alberta Cancer Foundation, and the Royal Alexandra Hospital Foundation, among many others.
The International Order of Fantastic Businesses (IOFB), a global organization that recognizes visionary leaders and enterprises shaping industries and communities, proudly announces the induction of Lexus of Edmonton and its president & CEO Bruce Kirkland into its distinguished membership. In recognition of their enduring commitment to excellence and community impact, Bruce and Lexus of Edmonton have been honored with the Beacon of Community Leadership Award 2025.
“It is an honor for Lexus of Edmonton to be welcomed into the IOFB and to receive the Beacon of Community Leadership Award 2025,” said Bruce Kirkland. “This recognition reflects not just our achievements in business, but also the passion and commitment of our entire team to serve both our customers and our community. We believe that leadership is about people first, and we are proud to be recognized for that.”
Lexus of Edmonton is dedicated to enhancing every guest’s experience, giving them the ultimate luxury experience. They have served Edmonton for over twenty years and are proud to be heavily involved in the surrounding community.
“Bruce Kirkland and Lexus of Edmonton embody the values of leadership, excellence, and community stewardship that the IOFB was founded to celebrate. Their dedication to customer service, diversity, and philanthropy has made a lasting impact in Alberta and beyond. We are proud to recognize them with the Beacon of Community Leadership Award 2025,” said Dr. Allen Lycka, President and CEO of the IOFB.
Visit Bruce Kirkland on his LinkedIn profile at https://www.linkedin.com/in/bruce-kirkland/, and Lexus of Edmonton at https://www.lexusofedmonton.ca/.
About the International Order of Fantastic Businesses:
The IOFB is a premier global organization uniting visionary companies and entrepreneurs who exemplify innovation, integrity, and impact. Through recognition, global media exposure, and collaboration, IOFB provides its members with a platform to expand influence, elevate their brand, and create a lasting legacy. Learn more at https://www.fantasticprofessionals.com.
For more information on the IOFB initiatives, contact:
Tami McCalla, Director of Operations
Email: [email protected]
Media inquiries contact:
Lynette Hoy
Email: [email protected]
