Edmonton, Alberta, Canada — Heroes Unleashed partners with individuals, teams, and organizations to unlock human potential through people-first coaching and corporate culture-building. Heralding the tagline “Consulting for a Cause,” their work finances the national charity Homes for Heroes, dedicated to ending veteran homelessness through housing and reintegration support.
Lyle Best is a celebrated Edmonton business leader, philanthropist, and community advocate whose work has left an enduring mark on both industry and society. As co-founder of Heroes Unleashed and President of LRB Investment Holdings Ltd., he has seamlessly blended business innovation with a deep commitment to giving back. Appointed a Member of the Order of Canada in 2008, Lyle has been a driving force behind transformative initiatives with the Edmonton Oilers Community Foundation, the Kids Cancer Society, the University of Alberta, and many others.
The International Order of Fantastic Businesses (IOFB) proudly announces the induction of Heroes Unleashed and its co-founder, Lyle Best, into its distinguished global network. In recognition of his decades of entrepreneurial leadership, philanthropy, and community-building, Lyle Best has been awarded the Lifetime Legacy in Business & Community Impact Award 2025.
“It is an incredible honor to be welcomed into the IOFB and to receive the Lifetime Legacy in Business & Community Impact Award 2025,” said Lyle. “My journey has always been about creating impact, whether through business innovation or community service. With Heroes Unleashed, we are proving that when people come first, both organizations and communities thrive.”
From interactive Lunch and Learns that spark fresh thinking and morale, to confidential executive and individual coaching that aligns personal clarity with professional goals, Heroes Unleashed empowers leaders to thrive under pressure. Their traditional business consulting covers strategic planning, project management, digital transformation, and high-performance culture development, while customized corporate wellness programs and offsite workshops deepen team connection, communication, and trust.
“Lyle Best represents the highest standard of business and community leadership. His legacy of service, philanthropy, and purpose-driven entrepreneurship continues to inspire generations. By inducting Heroes Unleashed and honoring Lyle with the Lifetime Legacy in Business & Community Impact Award 2025, the IOFB celebrates a life dedicated to both excellence and impact,” said Dr. Allen Lycka, President and CEO of the IOFB.
The IOFB proudly welcomes Heroes Unleashed and Lyle Best into its global community, honoring their unmatched contributions to business innovation, social responsibility, and human potential.
Learn about Heroes Unleashed at https://www.heroesunleashed.ca/, and visit Lyle Best on his LinkedIn profile: https://www.linkedin.com/in/lylebest/.
About the International Order of Fantastic Businesses
The IOFB is an international organization uniting visionary companies and leaders who exemplify innovation, integrity, and impact. Through recognition, global media exposure, and peer collaboration, IOFB provides its members with a platform to expand influence, elevate their brand, and create a lasting legacy. Learn more at https://www.fantasticprofessionals.com.
For more information on the IOFB initiatives, contact:
Tami McCalla, Director of Operations
Email: [email protected]
Media inquiries contact:
Lynette Hoy
Email: [email protected]




